I have been using Google Reader as my feed reader for a couple years now. It works well, but it is difficult to to find the feed you to read sometimes because they all tend to blend together. Well not anymore. Google announced on the Google Reader blog that Google Reader was now going to show websites favicons beside the feed.
If you have been holding off to create your own favicon, now you have another reason to create a favicon to help your RSS stand out in Google Reader.